For today’s show, Dorothy Alpert, Avison Young’s Tri-State president, and I discussed my upcoming book, The Insider’s Edge To Real Estate Investing – Game Changing Strategies to Outperform the Market. Dorothy has a great perspective to bring to the table.

Dorothy had a 30+ year career at Deloitte, where she focused on strategy and operations consulting in the real estate industry, including leading the firms’ real estate services practice in the U.S. where she led significant client relationships. Dorothy is also the co-founder of ULI Women’s Leadership Initiative, on the Board of Trustees for the American Red Cross and a former Board Member of The New 42nd Street. Dorothy has been honored as one of Real Estate Forum’s Women in Influence: Legends, Real Estate Forum’s Women to Watch, and Real Estate New York’s Women of Influence.

We talked about why there was a need for this book now and why someone should consider investing in the market today. We covered the things that someone should consider for their first purchase, as well as what makes for a great partner to start with. I think you’ll benefit by learning what is most important when inspecting and valuing a property. We also talked about raising capital and financing the property, as well as the best way to get started. Lastly, you definitely don’t want to miss the single most important question to ask when investing.

As opposed to most of the “fix-it, flip it” and “get rich quick” real estate books out there, The Insider’s Edge to Real Estate Investing gives readers actionable steps from building the right team to sourcing opportunities to raising capital to ultimately closing. It will then instruct readers on how to reposition and profit on their investment and build a portfolio for the future. The book is being published by McGraw Hill and will be available in late January.

As one of NYC’s top investment sales brokers, I have seen thousands of deals so knows what works and what doesn’t. What makes real estate investing so exciting is that by gaining the insider’s edge, you can outperform the market. This book will inspire those who have yet to make their first investment and will show veterans how to step up their game. It is a must read for college and masters students focused on real estate as well as those who work in any aspect of the business ranging from brokers to lenders to attorneys.

I not only draws on his experience as a broker, but as a partner in two successful real estate funds and as a limited partner in dozens of transactions. I have also gained amazing insight by interviewing over 100 top investors on this podcast, which has now been downloaded over 250,000 times. These are the lessons that I have shared as a guest lecturer at such schools as Columbia, NYU, and Wharton.

If you have not done so already, please pre-order your book or arrange for a bulk order at jamesnelson.com. It would mean a lot to me!

Thanks for Listening!